Supermodel Emily Ratajkowski was walking her dog when a total stranger suddenly lashed out over her revealing tank top. She shared the video with the caption “famously not demure, famously not mindful.” It’s the latest viral catchphrase taking over social media.
Influencer Jools Lebron started using the phrase on video and to say it caught on is an understatement. “I used to be crazy and out of control and then I found some demeurity, and along with that came success,” Lebron says.
On Sunday, the model shared a polaroid image depicting herself sporting a particularly European-coded evening look.
